The 20th Shanghai International Automobile Industry Exhibition
2023宁德时代上海车展
展台设计/2023/HIVE FUN DESIGN
Project Description

为宁德时代在上海2023汽车展览会打造的展台,充分展现了新能源科技品牌的科技感、时尚感与未来感。展台采用现代简约的设计风格,以白色为主色调,搭配宁德时代品牌标志性的蓝色,整体造型简洁大方,给人一种清新、舒适的感觉。 展台内部采用光影交错的设计手法,打造出空间层次感和视觉效果,营造出现代科技感十足的氛围。展台中央摆放着最新款的宁德时代电池展台和产品模型,周围展示着品牌的核心科技和创新成果,让观众能够充分感受到宁德时代作为新能源行业的领军品牌的强大实力和领先技术。 整个展台布局合理,区块化的展台让观众可以顺畅地欣赏展品,并提供了良好的互动交流空间,让品牌与观众之间能够进行深度互动。同时,展台的设计也考虑到了环保因素,选用了环保材料和节能设备,让宁德时代的环保理念得以在展台中得以完美呈现。 本次展台的设计旨在为宁德时代打造一个全新、现代的品牌形象,展示出宁德时代作为新能源科技行业的领军者所具备的科技创新和环保理念。通过精心的设计和呈现,让更多的观众深入了解宁德时代品牌,以及宁德时代所追求的创新、环保、智能、人性化的理念。



The exhibition booth created for CATL at the 2023 Shanghai Auto Show fully showcases the brand's sense of technology, fashion, and futurism in the new energy field. The booth features a modern and minimalist design style with white as the primary color and CATL's iconic blue color. The overall design is simple and elegant, giving visitors a refreshing and comfortable feeling.

The use of light and shadow inside the booth creates a sense of spatial hierarchy and visual effects, creating a modern and technological atmosphere. The latest CATL battery display and product models are placed in the booth's center, surrounded by demonstrations of the brand's core technologies and innovative achievements, allowing visitors to fully experience CATL's solid capabilities and leading technology as a new energy industry leader.

The booth layout is reasonable, with block design allowing visitors to appreciate the exhibits smoothly and providing excellent interactive spaces for the brand and visitors to engage in deep interaction. At the same time, the booth design also considers environmental protection, selecting environmentally friendly materials and energy-saving devices to showcase CATL's concept of ecological protection perfectly.

This booth design aims to create a new and modern brand image for CATL, showcasing its technological innovation and environmental protection concepts as a leader in the new energy technology industry. Careful design and presentation allow more visitors to understand the brand and the innovative, environmentally friendly, intelligent, and humanistic concepts that CATL pursues.